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Turn your profile into something Malta and international recruiters actually find, read, and remember.
In Malta, a lot of hiring starts on LinkedIn long before a job is advertised. Recruiters and in-house talent teams source directly into iGaming, fintech, tech and professional-services roles by searching profiles, rather than only waiting for applications to arrive. If yours is thin, out of date or hard to find, you're quietly missing conversations you'd want to be in.
A LinkedIn Profile Optimisation session with Guidanceforge fixes that. We work through your profile together: how you're found in search, what a recruiter reads first, and whether your experience proves the impact you actually had. The work is practical and specific to you rather than a template.
Guidanceforge is run by Daniel, a Malta-based career coach who holds a Level 7 (MQF/EQF) Award in Coaching & Mentoring and works as a senior technology leader here in Malta. He reviews and shortlists candidates as part of that role, so the advice comes from how hiring and sourcing actually happen, rather than from a generic checklist.
Your CV is read after someone has decided to consider you. Your LinkedIn profile is read before that, often by people you've never spoken to, and it's how many roles in Malta get filled. So the job of the profile is different: it has to make you findable, then make you credible within the first few seconds. In this session we treat the profile as a reputation and discovery asset. We look at how you come across to a recruiter scanning quickly, to a hiring manager checking you out before a call, and to your wider network in a small market where a warm referral often matters more than a cold application.
Recruiters find people by searching keywords, job titles, skills and location, then filtering the results. If your profile doesn't use the words they search for, you simply don't appear. We make sure your headline, About section, experience and skills contain the terms that matter for your field and level, worded naturally rather than stuffed in. We set your location and preferences so both Malta-based recruiters and international teams sourcing into Malta can find you, and we make your work eligibility clear where that helps, since it's a real factor for many roles here. The aim is to widen the range of relevant searches you turn up in.
Most people waste their headline on a job title. It's prime space, so we use it to say what you do and who you help, which makes it work in search and read well in a results list. Your About section becomes a first-person summary that sounds like you, gives context on your background, and points at where you're going, instead of a dry list of duties. Then we rework your experience so it's impact-led and consistent with your CV, and the two never contradict each other. Same facts, same dates, same story, told the way each format needs. British English throughout, kept honest to what you did.
You don't need to post daily to benefit from LinkedIn. But a profile that shows some considered activity, a few thoughtful comments, the occasional useful post, a clear sense of what you care about professionally, signals that you're engaged and present in your field. We talk through a light, sustainable approach that fits your time and your industry in Malta, so your profile looks active and current when someone lands on it, without turning your career into a content schedule.
Make your profile findable, credible and true to your work.
LinkedIn optimisation is improving your profile so recruiters can find you in search and are convinced when they read it. In practice that means rewriting your headline, About and experience, choosing the right keywords and skills, setting your location and preferences correctly, and making your profile consistent with your CV.
Because much of Malta's hiring in iGaming, fintech, tech and professional services happens through direct sourcing on LinkedIn, often before a role is advertised. Recruiters, both Malta-based and international teams hiring into Malta, search profiles by keyword and location, so an optimised profile puts you in front of opportunities you'd otherwise never see.
A CV is read after you've applied; your LinkedIn profile is how people discover and vet you beforehand. CV help focuses on a document for a specific application, while LinkedIn optimisation focuses on being findable in search and credible at a glance. The two have to tell the same story, and we make sure they do.
No. You don't need to become an influencer or post daily. A strong, well-optimised profile does most of the work. Some light, considered activity, a few useful comments or the occasional post, helps you look present and engaged, but we tailor that to your time and industry rather than prescribing a posting schedule.
Daniel, a Malta-based career coach who holds a Level 7 (MQF/EQF) Award in Coaching & Mentoring and works as a senior technology leader in Malta's iGaming sector. He advises on LinkedIn drawing on real hiring, leadership and candidate-sourcing experience, so the guidance reflects how recruiters actually search and shortlist.
Pricing is transparent and charged per session; see the services page for current rates. Payment is by Revolut after your session, so no card details are ever entered on this site.
Book a free 15-minute discovery call. No pressure, no obligation.